%0 Journal Article 
%A Ravina Ripoll, Rafael
%A Núñez Barriopedro, Estela
%A Almorza Gomar, David
%A Tobar  Pesantez, Luis Bayardo
%T Happiness management: a culture to explore from brand orientation as a sign of responsible and sustainable production.
%D 2021
%@ 1664-1078
%U http://hdl.handle.net/10017/50642
%K Happiness management
%K Brand orientation
%K Responsible
%K Sustainable production
%K SEM
%K Values
%K Norms
%K Behaviours
%K Economía
%K Economics
%~ Biblioteca Universidad de Alcala