Browsing by Author "Penelas Leguía, Azucena"
Now showing items 1-12 of 12
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El desarrollo de la web 3.0 como innovación en la docencia de comercialización e investigación de mercados
Núñez Barriopedro, Estela; Penelas Leguía, Azucena; Cuesta Valiño, Pedro (2014) -
The impact of corporate social responsibility on customer loyalty in hospitality business
Cuesta Valiño, Pedro; Kazakov, Sergey; Penelas Leguía, Azucena; Gutiérrez Rodríguez, Pablo (2023-08-16) -
Innovación en marketing para adaptarnos a un entorno más globalizado
Núñez Barriopedro, Estela; Cuesta Valiño, Pedro; Penelas Leguía, Azucena (2016-11-14) -
Model based on Service Quality, Satisfaction and Trust, the Antecedents of Federated Athletes' Happiness and Loyalty
Cuesta Valiño, Pedro; Loranca Valle, María Cristina; Núñez Barriopedro, Estela; Penelas Leguía, Azucena (2023) -
Positioning analysis of Spanish politicians through their Twitter posts versus Spanish public opinion
Penelas Leguía, Azucena; Núñez Barriopedro, Estela; López Sanz, José María; Ravina Ripoll, Rafael (2023-06-08) -
Public service management model as antecedent for citizen satisfaction and fiscal policy.
Núñez Barriopedro, Estela; Penelas Leguía, Azucena; López Sanz, José María; Loranca Valle, María Cristina (2023) -
Rural Tourism and the Sustainable Development Goals. A Study of the Variables That Most Infuence the Behavior of the Tourist
López Sanz, José María; Penelas Leguía, Azucena; Gutiérrez Rodríguez, Pablo; Cuesta Valiño, Pedro (2021-12-23) -
Social interest to the hosting population of tourism. Generated happiness in the supply and demand for the rural tourism
Penelas Leguía, Azucena; López Sanz, José María (2021-03-29) -
Sustainable Development and Consumer Behavior in Rural Tourism¿The Importance of Image and Loyalty for Host Communities
López Sanz, José María; Penelas Leguía, Azucena; Gutiérrez Rodríguez, Pablo; Cuesta Valiño, Pedro (2021-04-23) -
Sustainable Development and Rural Tourism in Depopulated Areas
López Sanz, José María; Penelas Leguía, Azucena; Gutiérrez Rodríguez, Pablo; Cuesta Valiño, Pedro (2021-09-17) -
What is more creative than advertising? We spread happiness and fidelity through sports
Cuesta Valiño, Pedro; Penelas Leguía, Azucena; Bezares Díaz, Lorena (2019)